Lori Soper

Senior Marketing Consultant
OTM Partners, Winston-Salem, NC

Talking with Lori Soper is the perfect way to get the ball rolling at OTM. She has a wonderful ability to listen and to understand the core challenges facing your business. Then she assembles the right OTM team to tackle those challenges, assuring that you’re well taken care of before she moves on to the next conversation.

Lori Soper is tenacious, practical, driven and detail-oriented. But don’t let her highly focused approach to business development fool you. She’s also eternally optimistic, highly strategic, innovative, insightful, a great communicator and a strong client advocate. She enjoys her business development role because she sees OTM’s “superlative, awe-inspiring” work and the results we deliver.

“Our clients value us,” says Lori, “because we dig a level deeper than other companies. We go well beyond psychographics and demographics to insights and motivators. Once we do an initial project with someone and they benefit from our approach, we continue to grow that relationship. And that’s very gratifying for the agency and clients alike.”

“Clients stay with us not only because of our outstanding outcomes. They stay with us because we have smart, experienced people and great leadership—leadership with great humor and wit who are passionate about our business.”

Lori brings more than 15 years strategic marketing experience to OTM Partners, including 10 years in the wireless telecommunications industry.

To talk with Lori about her views on OTM’s unique approach to solving marketing communication challenges, click here, or call her at (336) 721-2049, extension 114.